Strategies that work.
Results that count.

Automated AI-driven trading guided by decades of real-world risk management experience.

Strategies that work.
Results that count.

Automated AI-driven trading guided by decades of real-world risk management experience.

Strategies that work.
Results that count.

Automated AI-driven trading guided by decades of real-world risk management experience.

Our automated investment strategy in foreign exchange (forex) and commodities.

The Stable strategy is designed to generate consistent returns through disciplined risk management and intelligent diversification. It operates as a multi-system portfolio consisting of 5 independently managed currency pairs, each governed by strict exposure limits and predefined risk parameters. Every subsystem applies data-driven models that adapt to evolving market conditions, maintaining stability even during periods of volatility.

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Inception date:

January 2021

Liquidity:

Daily
30% profit-sharing fee structure:

Applied to profits under a high-water mark model.

1% deposit fee:

This fee supports the onboarding process, dedicated investor assistance, and the secure infrastructure behind our platform.

Protection:

Returns are measured against a high-water mark to protect the investor.

Our Unique Edge

Our Unique Edge

We built TradeWell on a foundation of trust, expertise, and full alignment with our clients' success. Our difference is clear:

We built TradeWell on a foundation of trust, expertise, and full alignment with our clients' success. Our difference is clear:

01

01

Founder-Driven Capital:
Our interests are aligned

Founder-Driven Capital:
Our interests are aligned

Trust isn't a talking point; it's our foundation. Founder Joan Horbeek, alongside every member of the TradeWell team, invests their own capital into the very same strategies offered to you. We share the risk and celebrate the outcomes.

Trust isn't a talking point; it's our foundation. Founder Joan Horbeek, alongside every member of the TradeWell team, invests their own capital into the very same strategies offered to you. We share the risk and celebrate the outcomes.

02

02

Compliance

Compliance

At TradeWell, we place the highest priority on the security and regulatory integrity. Our strategies operate under the infrastructure and oversight of L&E LLP, a firm regulated by the Financial Conduct Authority (FCA) in the United Kingdom and CySec in Europe. This ensures your investments are managed within a strict regulatory framework.

At TradeWell, we place the highest priority on the security and regulatory integrity. Our strategies operate under the infrastructure and oversight of L&E LLP, a firm regulated by the Financial Conduct Authority (FCA) in the United Kingdom and CySec in Europe. This ensures your investments are managed within a strict regulatory framework.

03

03

AI-Powered, Risk-Engineered:
Performance with human oversight

AI-Powered, Risk-Engineered:
Performance with human oversight

Our strategies are sophisticated, AI-powered algorithms that adapt to markets in real-time, continuously optimising for returns while managing risk. This automated precision is constantly monitored by our expert team.

Our strategies are sophisticated, AI-powered algorithms that adapt to markets in real-time, continuously optimising for returns while managing risk. This automated precision is constantly monitored by our expert team.

04

04

No Hype, Just Results:
Grounded in reality

No Hype, Just Results:
Grounded in reality

Coming from the oil industry, I am grounded in facts and figures. That is what I stand for here as well. Transparency, accountability, and clear results. I continue to trust this system with my own capital and invest right alongside our clients.

Coming from the oil industry, I am grounded in facts and figures. That is what I stand for here as well. Transparency, accountability, and clear results. I continue to trust this system with my own capital and invest right alongside our clients.

Our Unique Edge

We built TradeWell on a foundation of trust, expertise, and full alignment with our clients' success. Our difference is clear:

01

Founder-Driven Capital:
Our interests are aligned

Trust isn't a talking point; it's our foundation. Founder Joan Horbeek, alongside every member of the TradeWell team, invests their own capital into the very same strategies offered to you. We share the risk and celebrate the outcomes.

02

Compliance

At TradeWell, we place the highest priority on the security and regulatory integrity. Our strategies operate under the infrastructure and oversight of L&E LLP, a firm regulated by the Financial Conduct Authority (FCA) in the United Kingdom and CySec in Europe. This ensures your investments are managed within a strict regulatory framework.

03

AI-Powered, Risk-Engineered:
Performance with human oversight

Our strategies are sophisticated, AI-powered algorithms that adapt to markets in real-time, continuously optimising for returns while managing risk. This automated precision is constantly monitored by our expert team.

04

No Hype, Just Results:
Grounded in reality

Coming from the oil industry, I am grounded in facts and figures. That is what I stand for here as well. Transparency, accountability, and clear results. I continue to trust this system with my own capital and invest right alongside our clients.

The TradeWell difference

The TradeWell difference

The TradeWell difference

Risk is a constant in the markets. At TradeWell, we do not ignore it or try to wish it away. We build systems and processes that respect risk, control it, and keep it aligned with our goals.

Risk is a constant in the markets. At TradeWell, we do not ignore it or try to wish it away. We build systems and processes that respect risk, control it, and keep it aligned with our goals.

Risk is a constant in the markets. At TradeWell, we do not ignore it or try to wish it away. We build systems and processes that respect risk, control it, and keep it aligned with our goals.

Intelligent Risk Management

Our philosophy is that managing market exposure requires the same diligence as drilling a thirty-million-dollar well. Returns are important, but capital preservation is paramount. Our approach combines real-time monitoring, subsystem diversification, and a synergy of AI precision with human calibration to protect your capital.

"When you've spent a lifetime managing projects where one mistake can cost millions, you learn to respect risk. We bring that same level of discipline here. We plan every trade like a well: mapped, evaluated, and managed with the utmost care."

Joan Horbeek

Intelligent Risk Management

Our philosophy is that managing market exposure requires the same diligence as drilling a thirty-million-dollar well. Returns are important, but capital preservation is paramount. Our approach combines real-time monitoring, subsystem diversification, and a synergy of AI precision with human calibration to protect your capital.

"When you've spent a lifetime managing projects where one mistake can cost millions, you learn to respect risk. We bring that same level of discipline here. We plan every trade like a well: mapped, evaluated, and managed with the utmost care."

Joan Horbeek

Intelligent Risk Management

Our philosophy is that managing market exposure requires the same diligence as drilling a thirty-million-dollar well. Returns are important, but capital preservation is paramount. Our approach combines real-time monitoring, subsystem diversification, and a synergy of AI precision with human calibration to protect your capital.

"When you've spent a lifetime managing projects where one mistake can cost millions, you learn to respect risk. We bring that same level of discipline here. We plan every trade like a well: mapped, evaluated, and managed with the utmost care."

Joan Horbeek

Your Onboarding Journey: A High-Touch Experience

If you value disciplined, risk-managed strategies and wish to work with people who invest alongside you, we invite you to book a personal consultation. You will speak directly with our team to address any questions about the onboarding process and explore whether our approach aligns with your portfolio objectives.

"For us, onboarding is the start of a partnership, and that begins with a conversation. You'll speak directly with the people who built and use the strategies themselves , so we can build a foundation of trust from our very first call."

The TradeWell Team

Your Onboarding Journey: A High-Touch Experience

If you value disciplined, risk-managed strategies and wish to work with people who invest alongside you, we invite you to book a personal consultation. You will speak directly with our team to address any questions about the onboarding process and explore whether our approach aligns with your portfolio objectives.

"For us, onboarding is the start of a partnership, and that begins with a conversation. You'll speak directly with the people who built and use the strategies themselves , so we can build a foundation of trust from our very first call."

The TradeWell Team

Your Onboarding Journey: A High-Touch Experience

If you value disciplined, risk-managed strategies and wish to work with people who invest alongside you, we invite you to book a personal consultation. You will speak directly with our team to address any questions about the onboarding process and explore whether our approach aligns with your portfolio objectives.

"For us, onboarding is the start of a partnership, and that begins with a conversation. You'll speak directly with the people who built and use the strategies themselves , so we can build a foundation of trust from our very first call."

The TradeWell Team

Success is found in discipline and a coherent long-term plan.

This is why we've designed our trading strategy to function like advanced chess engines, continuously calculating and optimising for advantage while being guided by our team's expert oversight.

Success is found in discipline and a coherent long-term plan.

This is why we've designed our trading strategy to function like advanced chess engines, continuously calculating and optimising for advantage while being guided by our team's expert oversight.

Success is found in discipline and a coherent long-term plan.

This is why we've designed our trading strategy to function like advanced chess engines, continuously calculating and optimising for advantage while being guided by our team's expert oversight.

Get in touch

For any inquiries or to explore your vision further, we invite you to contact our professional team using the details provided below.

TradeWell B.V.

Address details

Jokweg 20, 8394VL, De Hoeve

CC: 92102921

VAT: NL865886155B01

Follow us

Start a conversation

Risk warning:

CFDs are complex instruments and come with a high risk of losing money rapidly due to leverage. At least 75.1% of retail investors lose money when trading CFDs. You should consider whether you understand how CFDs work, and whether you can afford to take the high risk of losing your money.

Disclaimer:

For the avoidance of doubt, TradeWell is not independently regulated by the FCA. TradeWell is a 'Strategy Provider' to Pelican Trading. Pelican Trading is a trading name of London & Eastern LLP. London & Eastern LLP is authorised and regulated by the Financial Conduct Authority in the UK, ref 534484. Registered address: 78 York Street, W1H 1DP, London

Copyright © 2025 TradeWell

Get in touch

For any inquiries or to explore your vision further, we invite you to contact our professional team using the details provided below.

TradeWell B.V.

Address details

Lepelstraat 14,

1018 XM,

Amsterdam

CC: 92102921

VAT: NL865886155B01

Follow us

Start a conversation

Risk warning:

CFDs are complex instruments and come with a high risk of losing money rapidly due to leverage. At least 75.1% of retail investors lose money when trading CFDs. You should consider whether you understand how CFDs work, and whether you can afford to take the high risk of losing your money.

Disclaimer:

For the avoidance of doubt, TradeWell is not independently regulated by the FCA. TradeWell is a 'Strategy Provider' to Pelican Trading. Pelican Trading is a trading name of London & Eastern LLP. London & Eastern LLP is authorised and regulated by the Financial Conduct Authority in the UK, ref 534484. Registered address: 78 York Street, W1H 1DP, London

Copyright © 2025 TradeWell